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NİĞDE ÖMER HALİSDEMİR UNIVERSITY
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BOR HALIL ZOHRE ATAMAN VOCATIONAL SCHOOL / GRAPHIC DESIGN / GRF2022 - ADVERTISING CAMPAIGNS
GENERAL INFORMATION ABOUT THE COURSE
Course Code
Semester
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Course Title
Theoretical
Practical
ECTS
Turkish Name of the Course
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Course Objective
Educational Purpose of the Advertising Campaigns Course in the Graphic Design Program of the Department of Design: The purpose of the Advertising Campaigns Course is to provide graphic designer candidates with the ability to successfully carry out all processes of an advertising campaign.
Brief Content of the Course
Including advertising campaign brief analysis, market analysis, target audience analysis, budget analysis, creative idea analysis stages and measuring the results.
Prerequisites
no
Course Objectives
Course Objectives
1
Ability to successfully execute all processes of an advertising campaign.
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Course Category
Course Category
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Mathematics and Basic Sciences
Basic Vocational Courses
Expertise /Field Courses
Communication and Management Skills Courses