| 1 | teach the basic concepts of marketing and marketing components |
| 2 | Key objectives, understand consumer behavior and expectations, |
| 3 | can meet the consumer needs to learn how to most accurately |
| 4 | define the basic concepts and principles of marketing principles |
| 5 | to analyze consumer and industrial markets |
| 6 | macro-micro-environmental factors to explain the relationships between marketing |
| 7 | marketing information systems and marketing research applications, identify |
| 8 | finished leather market segmentation, positioning and target market selection is to explain |
| 9 | uygulayabildiği marketing managers marketing mix strategies to adapt to the skin |